The Challenge
Our challenge was to revolutionize courses into truly on-demand experiences, while ensuring a commitment to delivering an easy-to-use platform. Additionally, we aimed to contribute to shaping the futures of thousands of young people.
The primary goal was to facilitate skill acquisition or expansion in specific areas, conveniently accessible from home, to meet the needs of SENAI users seeking to launch businesses or transition into the job market to enhance their income prospects.
The aim of the application was to revolutionize the learning experience, making it dynamic, fast, and enjoyable, customized to user needs and preferences. We conceived the idea of engaging users with interactive content and providing opportunities to earn rewards while improving their skills.
Solution
Our team developed an app that offers a dynamic learning environment, allowing users to conveniently access a wide range of courses and educational resources from their mobile devices. The app adapts to each user's learning pace and preferences, providing a personalized experience. Additionally, interactive content such as videos, quizzes, and simulations enhances user engagement and facilitates better understanding of course material.
With a strategy focused on motivating and engaging users, our team implemented a reward system within the app. This system offers users points, badges, and certifications upon completion of courses, enabling them to track their achievements and progress throughout their learning journey. The app's accessibility and convenience was designed to allow users to access the platform anytime, anywhere, even without an internet connection. This accommodation provides flexible learning opportunities that align with users' busy schedules.
Process
We initiated our journey by conducting thorough research with 20 selected SENAI users, to gather insights into their pain points and identify areas for enhancing the overall learning experience. After collect those information's, we started the design sprint process:
Problem Understanding: Using the metrics gathered during the initial user interviews, we began to understand the common problems faced by most of those users.
Problem Definition: With a comprehensive understanding of these pain points, our team initiated the process of defining the most critical ones and evaluating their current and potential future impacts on the project.
Ideas Sketching: Having those definitions clear, we start by sketching ideas on paper with everyone of the team involved.
Deciding on a Solution: Our team determined the strategy we would pursue, and by this point, we had already identified the solution we aimed to craft.
Prototyping: At this phase I began crafting the wireframe (low-fidelity prototype). We then conducted user tests, gathering feedback that guided the development of a smooth app flow. Following this, I moved on to designing the layout (high-fidelity prototype), continuing to test with real SENAI users throughout the process.
Validation: In the final phase of the design sprint, we conducted real tests with another 30 SENAI users, collecting feedback that further enhanced the user experience.
Key Takeaways
The Senai+ App represents a groundbreaking solution in the field of digital education, offering a transformative learning experience that is dynamic, engaging, and accessible to all. Through innovative features and user-centric design, the app has set a new standard for vocational training and education, empowering users to unlock their full potential and thrive in the digital age.
